Load Board Overload? How to Build a More Reliable Capacity Strategy
Introduction
Load boards like DAT and Truckstop are incredible tools, especially when you need coverage fast. But if your team is always sourcing from load boards, you’re not building a freight strategy… you’re firefighting.
Over-reliance on load boards can lead to inconsistent service, missed savings, and wasted internal bandwidth. If your coverage plan is "post and pray," it's time to rework the model.
Let’s break down how to reduce load board dependency and build a more consistent, scalable capacity strategy.
1. Understand What Load Boards Are (and Aren’t)
Load boards are great for:
Last-minute spot coverage
Exploring new lanes
Flexing up when volume spikes
They’re not great for:
Building long-term carrier relationships
Managing margins predictably
Reducing service variability
The key: Use load boards tactically, not as your day-to-day foundation.
2. Segment Your Freight by Frequency and Risk
Start by splitting your freight into three buckets:
Repeat lanes (weekly/monthly volumes)
Project-based / seasonal loads
One-off or emergency moves
Your goal should be to build reliable capacity off the load board for the first two buckets using dedicated lanes, broker partnerships, or private fleets.
Save load boards for the true exceptions, not your core network.
3. Build a Repeat Carrier Pool
Even if you’re not a large shipper, you can create carrier loyalty by offering consistency and clear communication.
Start logging:
Who performed well on specific lanes
What carriers prefer which regions
Who has the right equipment and coverage for your needs
Then:
• Reuse carriers
• Share future freight outlooks
• Offer first right of refusal on repeat loads
Pro tip: Use a basic Notion or spreadsheet template to track these details (or check out my ready-to-use CRM/TMS template).
4. Strengthen Your Broker Relationships
Brokers get a bad rap—but when chosen wisely, they can reduce your load board dependency and bring real stability.
Vet your brokers for:
Lane knowledge and carrier access
Consistency in coverage
Transparency in pricing and communication
Willingness to collaborate on strategy
Don’t treat every broker like a backup. Invest in the ones who act like a partner.
5. Automate the Sourcing You Can Trust
Once you’ve built carrier or broker trust, start automating:
Tender recurring lanes to preferred providers
Set up standing appointments
Use TMS tools (or even Google Sheets + email triggers) to reduce manual outreach
This allows your team to focus on exceptions and not chase the same lanes every week.
Conclusion
Load boards are a tool and not a strategy.
If you’re sourcing 80% of your loads from a board, you’re not scaling, you’re surviving. A stable capacity strategy uses load boards for support, not as the backbone.
At Transcend Logix Consulting, I help companies move from reactive sourcing to proactive, structured carrier relationships that grow with their freight. Whether you're drowning in spot freight or tired of chasing trucks, I can help you build a better system.