The Tools I Actually Recommend to Small Freight Teams
When you’re building a freight operation with a lean team and limited time, the tools you choose matter. But with flashy platforms, endless integrations, and AI buzzwords everywhere, it’s hard to tell what’s worth the investment.
Here’s what I recommend to clients at Transcend Logix Consulting who need tools that are simple, scalable, and get the job done - without locking them into bloated contracts or enterprise pricing.
These aren’t sponsored picks. Just the stack I’d use if I were starting over today.
1. Carrier411 – For Broker & Carrier Risk Management
- If you’re brokering freight or working with multiple carriers, Carrier411 is a must-have. It gives you instant access to safety ratings, insurance verification, and performance history—helping you avoid high-risk carriers before they cost you.
- Why I recommend it:
- Real-time MC/DOT insight
- Stops you from relying on gut instincts or email chains
- Speeds up broker/carrier vetting and onboarding
- A community of brokers collective data on carrier
- Note, you must have an active MC# (Freight Broker) to purchase an account.
2. Notion – For CRM, TMS, and Internal Project Management
- I’ve built and tested a lot of systems over the years—and Notion remains one of the best all-in-one platforms for growing freight teams.
- Whether you need to track loads, manage carrier contacts, document SOPs, or collaborate on internal projects—Notion is flexible, visual, and low-cost.
- Why I recommend it:
- One-time purchase (if using my template)
- Highly customizable
- Easy to scale with your team
3. DAT One – For Load Board + Rate Intelligence
- Still the industry standard for brokers and carriers, DAT One combines spot-market load boards with rate forecasting and market insight.
- Why I recommend it:
- Essential for building out lanes and filling capacity
- Helps validate broker pricing or negotiate better rates
- The daily rate index tool is worth the price alone
4. Apple Mail / Gmail / Outlook – Use What Works
- Email doesn’t need to be fancy. What matters is that it’s fast, organized, and integrated into your workflow.
- Why I recommend keeping it simple:
- Most CRMs and TMS systems sync with one of these.
- You don’t need another layer of tech—you need clarity.
- Outlook and Gmail both have decent tracking + scheduling tools baked in.
5. ChatGPT Pro (GPT-4) – For Drafting, Brainstorming, and Speed
- ChatGPT isn’t a replacement for process—but it’s an incredible tool for execution.
- Here’s how I’ve seen small teams use it well:
- Drafting SOPs and training docs.
- Writing emails or load descriptions faster.
- Building formulas for Google Sheets or Notion.
- Brainstorming responses, carrier templates, or audits.
- Why I recommend it:
- Cuts research and admin time in half.
- Great support tool for lean teams.
- Helps newer team members feel more confident.
Bonus Picks:
- Google Drive or Dropbox – For storing rate confirmations, insurance docs, and SOP files in one shared spot.
- Slack, Microsoft Teams, Discord – For internal comms, especially when juggling remote carriers or field teams.
- Google Docs or Sheets - Free to use, powerful, and a great place to keep track of all your accounting needs.
You don’t need a tech stack that looks like a startup accelerator. You need one that works, keeps your team in sync, and actually helps you move freight profitably.
At Transcend Logix Consulting, I work with teams to build just that—one tool at a time. Whether you’re starting from scratch or simplifying what you’ve outgrown, these are the tools I trust.